Typography
In this first double page spread of a Kerrang magazine, they use sans serif font to give the magazine a more modern feel as they are talking about a modern rock band. They may have used serif font if they were talking about an old fashioned rock/metal. In the headline, they have used block capitals which are also considerably larger than the feature. This is to make the reader identify that it is a main article in the issue. In the stand first, they have put they have put the bands’ name “My Chemical Romance” in bold just to emphasise that the whole article is about them. They have included a kicker in the intro. Many magazines do this because it draws more attention to the article.
In this first double page spread of a Kerrang magazine, they use sans serif font to give the magazine a more modern feel as they are talking about a modern rock band. They may have used serif font if they were talking about an old fashioned rock/metal. In the headline, they have used block capitals which are also considerably larger than the feature. This is to make the reader identify that it is a main article in the issue. In the stand first, they have put they have put the bands’ name “My Chemical Romance” in bold just to emphasise that the whole article is about them. They have included a kicker in the intro. Many magazines do this because it draws more attention to the article.
Layout
This double page spread is a very typical design, on one page, there is a main image which takes up the entire page, and on the other, there is the article and other content. In this case, there is a picture of the band “My Chemical Romance” on the Verso as the article is based on them, and the article is on the Recto. There are also other images of the band along the bottom of the Recto, this is to draw the reader in more as they are a well-known band and they have a lot of fans and it will persuade them to read the article. Also on this page they have 2 sets of news about the same band, they have the feature, and they also have a banner down the side. This is to show that this is a separate piece of news. The reason why they have included 2 sets of news is because, as this is the first double page spread of the magazine, it needs to be persuasive and make the reader want to buy the magazine.
This double page spread is a very typical design, on one page, there is a main image which takes up the entire page, and on the other, there is the article and other content. In this case, there is a picture of the band “My Chemical Romance” on the Verso as the article is based on them, and the article is on the Recto. There are also other images of the band along the bottom of the Recto, this is to draw the reader in more as they are a well-known band and they have a lot of fans and it will persuade them to read the article. Also on this page they have 2 sets of news about the same band, they have the feature, and they also have a banner down the side. This is to show that this is a separate piece of news. The reason why they have included 2 sets of news is because, as this is the first double page spread of the magazine, it needs to be persuasive and make the reader want to buy the magazine.
Colours
In this double page spread, Kerrang have changed from their house colours. The reason they have done this is because the colour scheme may become boring and repetitive throughout so they usually change the colours after the front cover and contents page. Some of the colours in this double page spread are very dull, such as the black and grey main images and sub-images. They have done this as a lot of rock/metal bands and fans tend to wear dark clothes, make up etc. Another reason why they have done this is so that the strong red stands out on the pages to make it eye catching. Some people also may signify this red as a blood red which relates to the rock/metal theme of the magazine as some bands sometimes base their songs on death, gore etc.
In this double page spread, Kerrang have changed from their house colours. The reason they have done this is because the colour scheme may become boring and repetitive throughout so they usually change the colours after the front cover and contents page. Some of the colours in this double page spread are very dull, such as the black and grey main images and sub-images. They have done this as a lot of rock/metal bands and fans tend to wear dark clothes, make up etc. Another reason why they have done this is so that the strong red stands out on the pages to make it eye catching. Some people also may signify this red as a blood red which relates to the rock/metal theme of the magazine as some bands sometimes base their songs on death, gore etc.
Images
The main image, which is on the verso, looks as though it has been taken at a gig. This could draw the reader into the article as they may be curious to what the article is about. Many readers are interested articles such as reviews, interviews, upcoming gigs etc, so by using this image, they are persuading their audience to buy this magazine. Other sub-images are of the same band, this is to emphasise that the article is about them, as this band has a lot of fans, it is very persuasive to use a lot of images of them.
The main image, which is on the verso, looks as though it has been taken at a gig. This could draw the reader into the article as they may be curious to what the article is about. Many readers are interested articles such as reviews, interviews, upcoming gigs etc, so by using this image, they are persuading their audience to buy this magazine. Other sub-images are of the same band, this is to emphasise that the article is about them, as this band has a lot of fans, it is very persuasive to use a lot of images of them.
Mode of address
The mode of address of this double page spread is informal. This is indicated in the headline. The font is very large which gives you the impression that it is shouting at you and in your face. Another reason that indicates the mode of address is informal is that the font is sans serif, this suggests that they are trying to make it look modern and appeal to teenagers more than adults.
The mode of address of this double page spread is informal. This is indicated in the headline. The font is very large which gives you the impression that it is shouting at you and in your face. Another reason that indicates the mode of address is informal is that the font is sans serif, this suggests that they are trying to make it look modern and appeal to teenagers more than adults.
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